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Most founders spend 6 months building something no one wants. Here is how to validate your startup idea in 2 weeks — before you write a single line of code or spend a single rupee.
Validating your startup idea is an important step in your entrepreneurial journey
Starting up is exciting — and often misleading. The idea feels right. The timing feels right. But most startups don’t fail because of effort. They fail because the product never matched a real need.
This guide helps you avoid that.
Mindset: Your idea is a hypothesis. Validation = turning that into evidence.
The Six Dimensions
1
Is the problem real?
Talk to real users. Not friends. Not founders. Real users.
1–2 Talk to 10 users
3–4 Ask willingness to pay
5 Strong signal
2
Is the market big enough?
Estimate bottom-up. Users × frequency × price.
3
Do you have an edge?
Why you? Why now?
4
Revenue clarity
Who pays and why?
5
Distribution
Can you reach 20 users today?
6
Risks
List the top 5 risks.
· · ·
Reading Your Score
| Score | Meaning |
|---|---|
| 25–30 | Strong |
| 18–24 | Promising |
| 12–17 | Needs Work |
| 6–11 | Rethink |
“The goal is not to prove you’re right. It’s to learn what’s wrong early.”
Next Steps
- Identify weakest dimension
- Run 1 experiment
- Talk to 10 users
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